
Anti-money laundering (AML) and know your customer (KYC) work helps prevent financial crime and counter terrorism. Similar but different, it’s crucial for professionals working in industries like real estate, legal, accounting, and financial services to understand the difference between the two concepts, what you need to do, and the impact of ignoring them.
KYC forms a significant part of AML, so we’ll look at that first.
KYC – fully understand who you’re doing business with, verify your customers and identify red flags.
KYC is a key part of AML regulation. KYC checks are a collection of steps that help businesses fully understand their customers through identifying data.
It means that as part of your onboarding process, you get to know – and verify – the individual or organisation before you do business with them. It’s important you collect the right and accurate info to avoid risk to your business.
In doing this, you’ll prove your customer is who they say they are. If the entity is an organisation or trust, you will verify that it does exist. And because of this process, you’ll also be serving your customers better. Not to mention it helps you sleep easier as things don’t fall through the cracks.
You’ll get to know what your customer’s ‘normal’ is and unusual or suspicious transaction types or amounts will become an instant red flag. This knowledge helps you reduce the risk to your business of being caught up in money laundering and terrorism crimes.
In a nutshell, when you follow KYC properly you:
Beyond that, KYC makes good business sense – it helps build your customers’ trust and safeguards your reputation.
AML – what it is, the global scale of the issue, and why it matters to you.
Money laundering is a financial crime which involves cash being ‘cleaned’ by a criminal entity. Using a series of steps the money is introduced into the financial system in several clever – and increasingly sophisticated – ways. The result? In a way it appears as if ‘dirty’ money has been through the wash – it comes out clean, looks legitimate and can be used to fund other forms of crime.
The UN reports, “The estimated amount of money laundered globally in one year is 2-5% of global GDP, or $800 billion – $2 trillion in current US dollars.”
To put this in perspective, if you were to stack the money peddled every year, the pile would reach halfway to the moon.
AML rules, regulation and procedures are not about red tape – they are in place to prevent money laundering from being possible.
When you follow AML regulation properly you:
When you follow AML, you’re doing your bit to combat money laundering crime. Having seamless AML processes in place allows you to achieve all this with minimal disruption.
Read on to see how APLYiD makes all this possible (and your life way easier).

TLDR: For those of you on the clock.
At the end of the day, if you don’t meet your AML responsibilities, you’re not just risking fines - you’re risking your ability to operate smoothly.
There are three major consequences of getting it wrong:
APLYiD allows you to meet your regulatory obligations and steer you away from the risks.
Now you’ve seen the scale of the challenge – let’s give you the answer.
APLYiD is the no nonsense solution to all your AML and KYC processes. With APLYiD you gain:
1) Confidence in your AML and KYC procedures. APLYiD allows you to spot high-risk clients, perform due diligence, and flag suspicious activities.
With APLYiD, AML and KYC steps won’t fall through the cracks. You gain a full audit trail and ongoing monitoring without the need to sift through spreadsheets and piles of paperwork.
2) Simplicity for you and your clients: APLYiD is a self-serve platform with zero hassle that gives you guided compliance workflows for every client.
When it’s time to verify them, your clients receive a text message with simple steps to complete (which they can do from the comfort of their couch). You can verify in minutes – without the need for lining up schedules, travel, or storing paper files.
3) Everything you need in one platform: Effective onboarding, biometric identity verification, AML, and KYC in one platform. APLYiD gives you the world’s best biometrics, PEP checks and more.
4) Speed: With APLYiD you get your time back to focus on your core business, thanks to instant client onboarding and a staggering 94% pass rate.
In minutes, APLYiD makes your life way easier thanks to:
Take KYC and AML compliance off your mind. Get started with APLYiD today.












Starting 1 June 2025, all NZ reporting entities must assess, record and monitor the risk level of new clients.
Read more
If you are a Lawyer, Real Estate Agent, or an Accountant in Australia, you may be wondering what exactly this ‘Tranche 2’ stuff will mean for you in practical terms.
Read more
Press Release: APLYiD Partners with HES Fintech to Enhance Digital Identity Verification Solutions
Read more
It's not hard to scam an agency, and HMRC is on the hunt for AML negligence with £5k fines. Yikes. But there is an easy way to fix this...
Read more
As Valentine's Day approaches, love is undoubtedly in the air, but unfortunately, so is the risk of identity theft within the online dating sphere.
Read more
As we kick off the new year, APLYiD, a leading identity verification company, is navigating through changes in the regulatory landscape.
Read more
In today's fast-changing world of digital security, biometric verification has become a crucial way to authenticate identities.
Read more
What is Enhanced Due Diligence and why is it so important?
Read more
At APLYiD our mission is to end identity fraud and digital crime – that’s why we’ve made the best biometric identity verification software on the planet. But as our technology gets more sophisticated...
Read more
At APLYiD our mission is to end identity fraud and digital crime – that’s why we’ve made the best biometric identity verification software on the planet. But as our technology gets more sophisticated...
Read more
The cost of living crisis, competitive landscape and ongoing war in Ukraine are causing major headaches for the legal industry
Read more
The new 2023 plate change will come in a volatile, ultra-competitive market. Here’s how to win over those harder-to-reach customers
Read more
There are some tiny, fragile signs that the UK Property market is recovering
Read more
The accounting industry is in crisis – but with one simple software tweak it could become a fun, rewarding job once more
Read more
As interest rates continue to rise, so too do abandonment rates. By creating a better customer experience, you can cut those rates while protecting your business from fraud
Read more
The entire accounting industry is changing. For some that means new opportunities for growth and diversification; but for others the change can be traumatic.
Read more
Watch and learn with our pick of the 14 best YouTube channels to follow if you’re serious about cyber security
Read more
Passwords are hacked with ease, and MFAs are not the answer. Isn’t it time the biggest companies protect their clients and workforce with an identity-based perimeter?
Read more
New to KYC? Here’s your at-a-glance guide to the ins and outs of Knowing Your Customer.
Read more
The FCA reports that the UK’s top challenger banks still don’t do enough to eliminate identity theft and cyber fraud – but there’s nothing but silence from the companies that are supposed to be protecting them.
Read more
The next year is going to be a tough one, with fewer car registrations than ever. Follow our tips to make the most of every customer and drive ahead of the competition.
Read more
Some predict a bumper year for consumer finance; other suggest the industry will suffer. Either way recessions can wreak havoc – but here are some ways you can navigate the choppy waters ahead.
Read more
Wherever you look the experts are predicting an annus horribilis for Estate Agents next year. But we’ve unearthed some ways you can beat the property market slump and thrive next year
Read more
Conventional wisdom predicts that legal firms do well in a recession. But that’s not always the case – unless you follow our top five tips for 2023
Read more
Well, 2022 was a bit of a hellscape, wasn’t it? Recessions, political merry-go-rounds, Royal dramas, problematic world cups, and the ever-present ghost at the feast that is Brexit have all left their mark on the
Read more
There are many reasons why elite sports stars can end up poor and homeless. Drug habits, concussions, bad investments, you name it. But Cindy Brown is different.
Read more
The safest, fastest and most trustworthy onboarding process to verify your customer’s identity.
Read more
The best customer onboarding experience… and the best defence against digital fraud.
Read more
Digital-first banks attract customers with no-fee accounts and simple, seamless setups. But their appeal to fraudsters means the more seamless they get, the more dangerous they become.
Read more
The myth persists that identity theft is a relatively harmless, victimless crime aimed mostly at the elderly and vulnerable… but the data doesn’t agree.
Read more
Our complex world and its resultant threats to businesses mean General Counsel and legal firms are getting less sleep than ever. But there’s more to it than just risk: finding the right balance can give in-house
Read more
So much of the world is under threat from scammers, bad actors – and governments that give them shelter. But we can defeat the bad guys if the good guys band together.
Read more
KYC is an important part of protecting yourself – and your customers – from fraud, regulatory breaches and bad actors. Luckily APLYiD makes KYC compliance quick, seamless and effective.
Read more
Imagine returning from a well-earned holiday and putting your key in your front door only to find the locks have been changed…. then a stranger opens the door and asks who you are.
Read more